Bella Hadid stars in the first Big FaceTime Campaign
The fashion world doesn’t stop - not even for a pandemic. So, how are the Fashion Elite supposed to get their fresh content out during lockdown? By FaceTime and an iPhone of course!
“Today, Jacquemus released its new Spring 2020 campaign, and the series features Bella Hadid in images that were shot entirely via FaceTime, captured by the photographer Pierre-Ange Carlotti and creative-directed by its designer Simon Porte Jacquemus. Aside from the duo, there were no stylists, no hair and makeup artists present on the shoot—just Hadid, an empty room, and an iPhone.”
Vogue goes on to say, “This DIY approach is one that other fashion brands are soon bound to follow for their upcoming campaigns; not only does it carry on business in a practical way, it also calls for a little dose of creativity and outside-the-box thinking.” Watch this space!!!
Recently, I’ve had a few people sending me over product shots and food photography to edit that they have taken on their phones, Please do get in touch if you would like this service - and Bella, do give me a call if you need any more shots done!!!
Full article can be found here Photo credit: Pierre-Ange Carlotti.